Pictured: Emily as a child in Tennessee, in an expertly monogrammed holiday sweater.
We're all craving IRL, and now with the vaccine almost a year into the pandemic (WOW scientists, doctors and nurses: We are grateful for you every day.), we wanted to expand our offerings IRL!
Yes we're offering more virtual experiences of our (maker)Loft and you'll see us more IN REAL LIFE very soon.
But this is about our friend Emily Warke, (female) entrepreneur, mother and our partner who is based in DC and shares with us a love of embroidery, women empowerment, and expert customer service.
We know you can (mostly) get all the things everywhere at the click of a button, but in this shifting retail landscape we are building together, informed by our buying habits every day, we know that human interaction is paramount and craved in the human experience.
That's why we are proud to partner with Emily at Wiggle+Scoot as our exclusive DC area partner, to help represent our Draw Your Own Collection, so you can see the magic of these gift sets - IN DC, IN PERSON!
By way of introduction, we interviewed Emily -- because within untold women's stories, there is wisdom. And when women share, it can be comforting.
Enjoy some continued real talk below (you know that's how we do it!).
DC FRIENDS: Please follow @wiggle_scoot for IRL experiences to see our Draw Your Own Collection in person, AND get expert customer service for ALL your monogramming needs!
☕️ COFFEE @ THE (MAKER)LOFT ☕️
WITH EMILY WARKE
1. What's your favorite gift you've been given and why?
I love to receive a gift that has personal significance between the giver and myself. It could relate to an inside joke between us or anything that reminds me of that person when I look at it. I received a beautiful picture frame from a friend but the best part was the picture in the frame was of the 2 of us laughing... I
remember that exact moment and how happy I was.
2. What's your favorite gift to give and why?
The W+S Hand Towels for all Holidays- a festive collection of hand towels for Valentine’s Day, St. Patrick’s Day. Easter, Halloween, Thanksgiving &
Christmas...They are unique to W+S! This way the recipient always has a
festive and fresh hand towel for the powder room. Often times, I will just tie
one on a bottle of wine to gift.
3. What's a silver lining for you comes to mind from one year into a
Having more time with my family. My 2 boys are in that “sweet spot” ages of 11 & 15. They still like to hang with their parents but just enough
independence to not need us for everything during this difficult time.
I am a real “homebody” & Wiggle+Scoot is based out of my home, so I have enjoyed the extra time I have had over the last year growing my business.
4. What is your advice (life/work) to another mother (or woman interested in
starting her own business, or even just in this time of massive change and
in turn, opportunity)?
It is harder than you think, but the rewards are greater than you imagine...
Lean into the hustle... You’re setting an example not only for your children,
but also to other women out there who dream of starting their own
business... Be kind to others because you never know what role they can
play in your growth... Your personal brand is all you have-- so represent it
5. What is something you love about owning your own business / doing what
The flexibility! I also love that I can dream up an idea or create something and put it out there and have people love it & buy it! Very rewarding!
6. What is something you struggle with?
Being the decision-maker for literally every aspect of my business. I do however constantly show things to my friends and say, sell it or skip it?? I
finally in 2019, (after 12 years in business) hired a bookkeeper to help me
on that piece of my biz. That was a big deal. (In hindsight, I should have
done that much sooner). The numbers and accounting are not my strength.
The money, taxes and bookkeeping of my business are my least favorite
Learning to trust my instincts and how those decisions shape my potential for growth. When I make a bad business decision--whether it be a line I
decide to carry and its a flop or taking on a project & not charging enough
for my time, I know it’s all on me. The bright side of that is that if something
I buy ends up a bust, the local charities LOVE when I drop off a box of
tagged items that they can give to many families who might only receive
“used” stuff! And Wiggle + Scoot gets a little tax break :)
7. What is something you do in parenting that you may want to share that
could inspire other mothers / parents?
We sit down as a family for dinner at least 4 times a week--at the table.
With so many sports and activities on hold during the pandemic this has
been actually easiest to accomplish. It really does bring us together. We
also have been watching different series on TV a lot more together.
8. To a group of women (many mothers) in a pandemic - what honesty/words
of comfort would you share?
Oh my gosh, “electronics are ok!” I am not going to lie, my kids have played
video games for 10+ hours in a single day during this pandemic. Initially, I
was really hard on myself about this. Then I started to realize this time is
hard on them and the video games are a way they connect and relax. We
all need a little “self love” and guilty pleasures. Even if it’s spent in front of
a screen for longer than they sleep. HAHA!
9. What strong mentors do you have in your life that you honor frequently?
I know it sounds overused but I admire my Mom so much. Her husband
(my Father) passed away when she was 42 & I was 14. She had to be
strong for my brother and I, but also manage everything about our lives
moving forward. She should have run a fortune 500 company because she
has great attention to detail & great business sense. She helped to pave
my way to be an independent thinker and a great judge of people’s
character. She always was weary of fake people and people who were
“showy” in any way, despite her financial means. She is also extremely
generous and has instilled in me the importance of philanthropy no matter
how small. She is very real!
About Wiggle Scoot
Emily Warke, the owner of Wiggle+Scoot, was born in the Cleveland, Tennessee. When she moved to Washington, DC in 2005, she wanted to show her southern roots by monogramming everything for her boys. She started by making her own monogrammed bibs & burp cloths. Quickly, she realized, monogrammed gifts were not just for Southerners! Thus Wiggle+Scoot was born. Since those first handmade bibs and burp cloths, Wiggle+Scoot continues to grow into a curated line of unique gifts with a touch of the south!